We are proud to announce today a project that we’ve cooked up with our friends at Counter Culture Coffee and Finca Mauritania. Here is a complete rundown of the program:
Peregrine Espresso’s sustainable coffees are artfully roasted by Counter Culture Coffee, which sources directly from skilled farmers who share our commitments to quality, ecological diversity, and the environment.
Aida Batlle, owner-operator of Santa Ana, El Salvador-based Finca Mauritania, stands out as one of the most innovative and passionate of these farmer-partners, and coffee lovers in the U.S. have celebrated her dedication to growing the heirloom Bourbon coffee variety since Counter Culture began buying her coffee in 2004. In 2008, Aida successfully obtained organic certification after three challenging years of transition. As Aida often remarks, her ability to produce great-tasting coffee depends on the health of her coffee plants, which in turn depend on the health of the natural environment that surrounds and nurtures their growth.
In order to support that natural environment, we’ve joined with Aida and Counter Culture Coffee in a reforestation initiative aimed at protecting the soil, water, and biodiversity of Finca Mauritania. Tree planting offers myriad ecological benefits:
• Shaded coffee plants mature more slowly, increasing sweetness and complexity.
• Trees help restore nutrients to the soil, reducing the need for fertilizers.
• Root systems help prevent topsoil erosion.
• Tree trunks, branches, and canopies provide habitats for birds and other wildlife.
• A tree can sequester 50 pounds of carbon per year, counteracting deforestation.
Peregrine Espresso is proud of our role in this project and invite you, our customers, to join us in this initiative to fight global climate change and create a more sustainable coffee trade. Beginning November 1, 2009, we began contributing $0.25 per cup and $1.00 per pound of Finca Mauritania coffee sold to planting trees on the farm this year.
Exclusive to Peregrine Espresso, this pilot sustainability project seeks not only to make a positive impact today, but also to explore the possibility of scaling up similar efforts to involve more partners, as well as additional areas of focus including water, soil, biodiversity, or a combination thereof.